Fidelity Bank Accra

Fidelity Bank

Overcoming barriers to financial inclusion in Ghana

Industry:

Financial Services

Region:

Ghana

2,000,000 0

Customers

75 0

Branches

51 0 %

Female customers

Fidelity Bank Ghana is a tier-1 universal bank, offering a full suite of transactional, lending and banking services, positioning itself alongside international banks as one of the top financial institutions in Ghana.

Fidelity’s successful journey has been driven by good governance, superior products, a customer-focused approach and key investments in technology.

The bank has won several prestigious local and international awards which further cement its position both as a key player in Ghana’s banking industry and as a world-class institution. In particular, the bank’s Inclusive Banking division has had great success in acquiring and serving unbanked and underbanked customers and continues to make significant progress in this area.

Fidelity is working with its partners, including LeapFrog, to enhance its inclusive banking portfolio by adding on an array of innovative,  affordable and relevant products, including transaction accounts and mobile money offerings to the unbanked and underbanked customer segments in Ghana. This is in line with the Ghana Country Financing Roadmap (CFR) for Sustainable Development Goals (SDGs) initiative recently launched by the Ghanaian government in partnership with the World Economic Forum.

Fidelity Bank is also one of the first 24 signatories to the Ghana Sustainable Banking Principles (SBPs), which includes the principles of gender equality, financial inclusion, and environmental and social risk management (ESRM).

Ghana Dome Market

“We are partnering with and supporting an industry leading, highly experienced management team with a strong track record of delivering profitable growth for this Tier-1 home-grown bank. Fidelity Bank’s “Inclusive Banking” and “Building Lives Through Finance” initiatives strongly align with LeapFrog’s impact, sustainability and performance strategy.

“LeapFrog will support the bank’s leadership team to deliver on its growth and innovation agenda through customer insights, digital transformation, governance, and partnerships.”

Karima Ola, Partner